Molto-The New iPhone Email App by Perion Set to Give an Enhanced Social Feel

Perion introduces Molto, the new iPhone email app with a “social feel”


The face of online communications has significantly changed over time. People now like to use communication channels that integrate well with today’s social sphere. Features like informal and instant communication with friends and family members, sharing of videos and visuals, and automatic updates have become quite the norm on social media platforms. Despite all these changing factors, email remains unchanged and it’s still used in the same manner as it did decades ago.


Perion has risen up to the challenge and offers to provide users with a much more interactive email environment through its new Molto app. This app is specifically designed for iPhone users and provides them with a single platform for reading emails, handling social interactions, and reading content. With a captivating interface that has a social feed included, this app aims to change the way email environment is used by the consumers. Molto leverages the power of touch devices by providing a lively platform where attachments and links of emails are instantly available.

Here are some features that enhance the email functionality of this app and make it a productivity-oriented platform:

  • Smart List – Molto has an automatic system of analyzing who your All-Star contacts are based on your past communications. On Molto, you can see and access all these important contacts, view previous conversation threads, check their social profile images, and do a lot more in order to stay connected with them in the easiest way.
  • Email Feed – In Molto, all your emails are displayed in a feed structure that is automatically updated to give it a very social feel. This allows you to experience the environment that you are used to in social settings.
  • Quick Reply – If you want to answer your emails on-the-go, this feature allows you to open a chat-like option.
  • Smart Filters – This app allows you to sort your emails into different categories according to filters like Personal, Social and Services messages.
  • Unified Inbox – In this app, you get a single unified master inbox which can hold all your messages. The app integrates all your email accounts including Gmail, Yahoo!, Hotmail, Outlook and AOL, bringing all your mail to one inbox that you can use at once.
  • Simple Interface – The app has a single intuitive menu roll that can be operated with a single tap, giving you options like Reply, Delete, Star and Mark Read /Unread.

The app is currently available for three platforms: iPhone, iPad and Android tablet. Developers are working hard to ensure that it’s available for Android smartphones soon as well. You can get Molto for iOS here while Molto for Android tablets can be found here.

Incredimail recreates the email experience

Perion LogoBeginning with the iPad, Incredimail gives you your inbox with a better view.

Perion Network Ltd. (NASDAQ: PERI), developer of the leading email client Incredimail, today debuted its latest version of Incredimail, forever changing the email experience for iPad owners. Incredimail for the iPad, is the first email application truly adapted for the touch-screen, and is the first major redesign of email in over 20 years. It redesigns the inbox, unifies multiple email accounts, creates a photo inbox from your friends and family Facebook photos, and elevates messages so their contents can easily be seen by users at a glance, in an intuitive “magazine-by-touch” format.

“We love email and believe it is, and will remain, a vital form of communication for years to come. But the new Incredimail is more than that.  It is both a unified messaging application, including a photo inbox, as well as a bold new step in recreating the experience as needed for a multi-screen world, especially for newer mobile formats that have seen explosive growth,” said Josef Mandelbaum, CEO of Perion. “We think users, especially our users, are going to love Incredimail for the iPad. It changes the entire email experience, tailored just for devices like the iPad. We look forward to extending this quality experience to the iPhone, Android and other devices later this year and eventually even bring this exciting new email to the desktop.”

In its recent survey, Perion found that consumers, especially second wave adopters, now prefer the iPad for reading and writing email, beating out PCs and smartphones by a wide margin. But the survey also found that typically passionate iPad users were not as pleased as they could be with their current email choices. Previous email applications were designed for the PC era, and until now, there has not been a major rethink of the email experience for a multi-screen mobile world.

Incredimail‘s striking visual design provides innovative functionality for users, to easily view and share email content, including articles, photos and videos. Incredimail redesigns the email experience bringing the elegance and ease-of-use consumers love from the iPad to their inboxes.

Incredimail is available for free download in the App Store. Highlights that users can enjoy with Incredimail for the iPad include:

  • Unified Inbox: Add as many email accounts as you want and view them in a unified inbox, or view each account separately. Incredimail currently supports Gmail, Yahoo!, AOL, and any other IMAP account.
  • Quick Peeks: See a quick preview of emails directly from the inbox, without having to open them.
  • Photo Inbox: In addition to the regular email inbox, enjoy a photo inbox that features photos from friends and family, keeping you fully up to date with the people that matter most (starting with Facebook photos, others will be added soon).
  • Link Previews (a.k.a. Snippets): All links sent to you including photos, videos and articles, are presented as a preview within the email for a pleasant and uninterrupted email experience. Links you send are also viewed as previews by the email recipient.
  • Email Stationery: Enjoy a specially designed email stationery collection to add a personal style to emails you send. Additional stationery and rich content coming soon.
  • Built-In Web Browser:  Search and browse the web right inside your inbox, ensuring an uninterrupted experience.
  • Future features to include: POP3 email support, other social platforms like Facebook Twitter and LinkedIn, and more photo integration with Picasa Web, Flickr and Instagram.

“Incredimail brings together the potential of new devices with the beautiful visual interface that iPad users enjoy,” said Ron Harari, General Manager of Perion’s Communication Products Division. “The team has been focused on the vision of bringing a new look to email and we’re proud to deliver some exciting new tweaks to the best of traditional email.”

For more information on Incredimail, please visit or to download the app through the Apple App Store, Click Here.