Mobli's campaign - #MyLastInstagram

The Amazing “My Last Instagram” Campaign by Mobli

Instagram is the default app that comes to people’s minds when it comes to sharing and editing photos. However, Mobli has been all set to give Instagram a tough competition. Its recent “My Last Instagram” is set out to make users divert to Mobli as their preferred photo sharing platform. The question is: are you willing to give up your Instagram for $100,000? The payoff is quite a lot and you won’t really miss Instagram, at least not for a couple months.

Mobli is a photo and video sharing platform that is available in the form of a mobile app. Using the best features of some of the most popular photo and video sharing apps and adding some innovative ones, Mobli has created a platform that is far more superior to others. Using a single platform, users can capture, edit and share their photos with their entire social network. Mobli doesn’t only have its own sharing channels built around hashtags, venues and other filters, but it also allows you to share your photos on platforms like Facebook, Twitter and Tumblr. The vision of Mobli is to build a simpler and smarter platform where users can share their life with each other.

The “My Last Instagram” campaign was launched by Mobli on a worldwide scale to demonstrate the company’s confidence in its product and its market’s ability to compete with Instagram and come out as the winner. The launch of this contest was announced by the company through a 100 foot banner that was displayed over the head office of Facebook. A plane carrying the banner flew past the head office to declare the contest officially open. The proposition of this contest was simple: if users give up Instagram and use Mobli instead, they stand to win up to $100,000. Users have to rely on Mobli as their media-sharing app in order to be a part of this contest.

It’s pretty easy to be a part of this competition. All you have to do is to download the Mobli app on your smartphone and create an account. After that, you can take a funny or creative picture and post it on Mobli with the tag #mylastinstagram. You will then have to post the same photo on Instagram with the same tag. Once you’re done, you’ll be a part of this competition. However, in order to win the competition and the prize of $100,000, you will have to stay away from Instagram for a couple of months. So, if you are willing to give up your Instagram for some huge prize money, this is your chance courtesy of Mobli.

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